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Central Festival Chiang Rai by Shma / Shma
Shopping mall is becoming a norm for upcoming town around Thailand.
Central Festival Chiang Rai by Shma / Shma
Architect
Category
Project Year
2011
Site Area
70000 m²
Location
Text description provided by the architects

购物中心逐渐成为泰国各城市的标准,我们已经无法否定购物中心在城市裡的重要性,然而,这些购物商场的室外空间,通常为非常商业化的停车空间,而且隔离了使用者。在这个项目中,景观设计师扮演着满足购物中心的功能,同时在预算之下创造出一个有纪念价值的城市体验的角色。对清莱莱说,这个大型的购物中心的尺度似乎太大,甚至无法负荷,因此,前部分的景观做为整个空间的过度带,提供在底层的客人使用,并减缓远从处眺望的视觉冲突。


Shopping mall is becoming a norm for upcoming town around Thailand. It is undeniable that the mall is one of an important urban space but often time, the outdoor space is full of parking area and has a utilitarian look that would alienate the user. For this project, Landscape Architect plays an important role to deliver a space that satisfies mall’s functional requirement and at the same time create a memorable urban experience under limited budget. For Chiang Rai, the scale of this mega mall seems majestic and can be too overwhelming. Therefore, the front landscape serves as transitional space for visitor at ground level and helps to mitigate the visual impact to the surrounding when view from afar.


山形景观

Mountainous Scape


该项目的景观设计方案,将清莱的山地景观抽象成了一个精彩的雕塑式空间。我们从当地高山地形的等高线图中获得灵感,无论是在空间布局上还是在景观细节设计上,都有所体现。该项目的中心地带是一个“活动广场“,按照要求为1500平方米。为了赋予这片大型硬质铺装场地以柔和感,我们采用了等高线形的铺装方式。长座凳作为等高线的组成部分,围绕着广场呈起伏状,甚至与台阶连为一体,从而为高峰时段的大量人群提供尽可能大的休息区域。另外,在“低步道”旁设置了许多呈不规则椭圆形的种植池坐凳,以供较小的聚会使用。夜晚,坐凳下面的带状照明营造出了一道道蜿蜒的光带。


The landscape design encapsulates the mountainous scene of Chiang Rai into an illustrious sculptural space. The unique characteristic of contour line pattern representing the local mountainous territory is our inspiration for formation of not only the spaces but also every landscape detailing. At the center of the landscape area is the ‘Event Plaza’ which has a requirement of 1,500 sqm. To offset the hardness of this massive paving area, we introduce the stark pavement pattern that reflects the contour line. The long seats, as an integral part of the contour, wave around the plaza and even crawl down the step to provide maximum rest area sufficient for the big crowd at peak time. More individual planter seats in irregular oval shape are arranged at the ‘Lower Promenade’ to allow smaller group gathering. Strip lighting is integrated under all the seats to reveal curvy line of light at night.



高处的步道与低处的步道相互交叉,进一步表达了该项目的设计同时方便人们从多个水平面上进入购物中心内概念-起伏的地形,同时方便人们从多个水平面上进入购物中心内部,最大化地展现所有的店铺。另外,线偶尔被割断,从而让新鲜的空气流入地下停车场。在硬质景观的细部处理上,还有相互交织的花丘与呈等高线排列的梯形水景,为热闹的文化广场增添了柔和感。当过了人流高峰期这片广场就变成了一座安静的公园,供人们休憩放松。


Interplaying of level from upper to lower promenade is employed to further express the undulating terrain concept and provide a better access to the mall’s interior at multiple levels ensuring maximum exposure for all shops. At times, level is split from the upper plaza to allow fresh air to the parking area below.Intertwining flower mound and contouring water cascade compliment hardscape detailing and help soften the atmosphere of this eventful ‘Cultural Plaza’. During off peak time, the plaza becomes a quiet park providing a place for respite.



材料

Material

为了应付有限的预算,并体现该项目的设计概念,我们采用简单且环保的材料,比如砂型涂料和水磨石,来铺设地面以及蜿蜒的坐凳。它们的灵活性十分适合用来营造自然形态。


To deal with limited budget and naturalistic shape of the concept, simple environmentally friendly materials like sand wash and terrazzo are used to construct pavement pattern and the fluid seat respectively. Their flexible nature makes constructing natural form possible.



植物配置和生态

Planting Palette and Ecology

对本土植物的采用,进一步体现了泰国北部的环境氛围,并反映了当地干旱的生态环境。与泰国较低海拔的地区不同,此地广布季节性开花植物,冬季鲜花盛开,成为旅游看点之一。木棉树(当地称之为Ngiew)作为代表树种,外形高大,树皮多刺,因为其花朵是当地的传统食材,所以十分有名。木棉树直立的主干与分层的树冠,使人们能够很容易看到店铺的门面,这对于商业建筑来说至关重要。从1月份到3月份,木棉树上绽放出大量的橙红色花朵,绚烂夺目,同时还有橙红色的凌霄花布满建筑物的立面,地上的灌木丛里也是花团锦簇。


Selection of native plants further enhances the northern atmosphere as well as corresponding to the regional dry ecology. Unlike lower region ofThailand, seasonal flowering plant here blooms furiously and is one of the tourist attractions during winter months. ‘Red Silk Cotton Tree’ – locally known as ‘Ngiew Tree’ – is the main feature. It is majestic in form with unique thorny husk and famous for its flower as an ingredient in traditional delicacy. The columnar and layering form of the tree also allows view to the shop front which is a major requirement for the commercial property. During January to March, Ngiew’s bright orange flower blooms in profusion and is accompanied by orange flowers of Trumpet Vine which covering the wall on the façade and also other flowering shrubs on ground.


与当地艺术家的合作

Collaboration with Local Artist

世玛景观设计有限公司与闻名于世的当地艺术大师索姆拉克·潘提布恩合作,创造了一系列雕塑作品,它们五个为一组,漂浮在阶梯式水景上。作为景观焦点,这些陶瓷雕塑展现着木棉花从发芽到绽放直至凋零的生命周期。


Shma’s collaboration with world renowned local earth artist, Master Somluk Pantiboon, is resulting in a series of 5-piece sculpture floating over cascading water feature. Placed as focal point of the landscape, the ceramic sculpture is depicting the life cycle of ‘Ngiew flower’ from budding to blooming to withering.



文化广场

Cultural Plaza

尽管大型购物中心属于私有地产,但是在很多国家,它将会成为重要的公共活动领域。如何营造一个恰当的空间,使之能够协调私有性和公共性之间,购物与休憩之间,喧闹与安静之间的矛盾,对设计师们来说十分具有挑战性。


Despite its private entity, shopping mall will increasingly become an important public domain for many countries. It is a challenge to define an appropriate space that would do justice to both contradicting interest of private/public, shopping/resting, and loud/quiet. Central Plaza Chiang Rai’s ‘Cultural Plaza’ is an artistic celebration of local identity that welcomes local residence to use as commercial leisure or as a park.



项目资料

项目名称: 泰国清莱中央广场

景观设计: 世玛景观设计有限公司

(http://www.shmadesigns.com/)

Facebook : https://www.facebook.com/Shmadesigns

设计团队:

设计总监: 普拉潘‧那帕翁第

资深景观设计师: 查努‧翁卡丘克亚

委託單位:中央帕坦纳集团

类别:商业空間

地点:泰国清莱

完成年份:2011年

占地面积:70,000平方米。

合作單位:49建築有限公司

摄影师:維森‧東得暉亞

获奖:

最佳商业景观 - 2014年度亚太地产奖

最佳商业景观 - 2015年度亚太地产奖

2013年度世界建筑节 - 城市项目奖

泰国景观建筑师协会:2015年度专业奖 - 商业设计荣誉奖

Project Information

Name of Project: Central Festival Chiang Rai

Landscape Architect : Shma Company Limited (http://www.shmadesigns.com/)

Facebook : https://www.facebook.com/Shmadesigns

Project Team :

Design Director - Prapan Napawongdee

Senior Landscape Architect - Chanon Wangkachonkiat

Client: Central Pattana Public Company Limited

Category: Commercial

Location: Chiang Rai, Thailand

Completion Year: 2011

Site Area: 70,000 sqm.

Collaborators: ARCHITECTS 49 LIMITED

Photographer: Wison Tungthhunya

Awards:

Best Commercial Landscape – Winning of 2014 Asia Pacific Property Award

Best Commercial Landscape – Winning of 2015 Asia Pacific Property Award

World Architecture Festival 2013 – Urban

Thailand Association of Landscape Architects: TALA Professional Awards 2015 – General Design: Commercial – Honor Award

Appreciations towards Shma for sharing wonderful work on WaSpeak. Click to see more works!
Published on 2023/12/09
Editor:Madnemo
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